Carl Bass was the CEO of Autodesk from 2006 to 2017, steering the company through a massive shift from selling software outright to a subscription-based model. This change helped Autodesk reach over 4 million paid subscribers worldwide, showing his ability...
Carl Bass was the CEO of Autodesk from 2006 to 2017, steering the company through a massive shift from selling software outright to a subscription-based model. This change helped Autodesk reach over 4 million paid subscribers worldwide, showing his ability to adapt and innovate in a rapidly changing industry. He earned a total compensation that peaked at over $12 million in 2017, primarily from his salary and benefits rather than stock options. This aligns with his philosophy of linking pay to performance, where he focused on revenue growth and subscription renewals as guiding metrics.