Vivian W. Yang is the Chief Executive Officer at Viant Technology, Inc., having joined the board in December 2021. She has a rich background in law and business, holding a JD from Georgetown University and a B.S. in Accounting from...
Vivian W. Yang is the Chief Executive Officer at Viant Technology, Inc., having joined the board in December 2021. She has a rich background in law and business, holding a JD from Georgetown University and a B.S. in Accounting from Penn State. Before joining Viant, Yang served as the chief legal officer of The Trade Desk, a major player in advertising technology, guiding it through significant growth from 2016 to 2020. Her previous roles include chief administrative officer and general counsel at RealD, Inc. and senior vice president at CityGrid Media, showcasing her extensive experience in media and tech. Under her leadership, Viant is positioned to innovate in digital advertising. Yang is known for her strategic mindset, having previously worked with top firms like Sony Pictures and KPMG. Her compensation in 2022 shows she earned a base salary of $700,000 along with significant equity awards, reflecting the company's performance goals. Overall, her expertise in law, combined with her hands-on experience in tech companies, sets her apart as a significant force in the advertising industry.