David Neeleman is known for founding JetBlue Airways in 1998 and being the driving force behind its success. He served as CEO until 2007, when he transitioned to a key leadership role as Chairman of the Board. Neeleman built JetBlue...

David Neeleman is known for founding JetBlue Airways in 1998 and being the driving force behind its success. He served as CEO until 2007, when he transitioned to a key leadership role as Chairman of the Board. Neeleman built JetBlue to be a major player in the airline industry through a focus on customer service and innovative low-cost travel. Under his leadership, the airline became famous for its unique policies and friendly service, gaining a loyal customer base. Notably, he also co-founded WestJet, giving him significant experience in the airline business. Neeleman is a charismatic leader who has always been hands-on, shaping the company culture at JetBlue. His financial approach is refreshing; he often waived bonuses to reflect the company’s performance and prioritize employee satisfaction. His holdings in JetBlue peaked, showing a deep commitment to the company, with over 10 million shares at one point. By understanding the airline industry and placing an emphasis on both employees and passengers, David Neeleman left an indelible mark on aviation.