Dustin Moskovitz, born on May 22, 1984, is the CEO of Asana, a company he has been part of since its inception. He studied at Harvard University, which speaks to his strong background in technology and innovation. He has a...

Dustin Moskovitz, born on May 22, 1984, is the CEO of Asana, a company he has been part of since its inception. He studied at Harvard University, which speaks to his strong background in technology and innovation. He has a unique approach to his role by choosing to only accept a nominal salary of $1. This reflects his belief in aligning his personal interests directly with the success of the company. Rather than focusing on cash or equity, Moskovitz relies on his significant ownership of Asana, emphasizing his commitment to long-term value and the success of the company. His journey has been rooted in Asana since 2011, where he has seen significant growth and transformation in the tech landscape. Through his leadership, Asana aims to help teams manage their work more effectively, showcasing his dedication to creating value in the workplace.

Quick Links

1. Rivals

2. Holdings

3. Insider Trading

4. Compensation History

5. Other Asana CEOs

A

Dustin Moskovitz

Founder and CEO of Asana

Education

Harvard University

Field of Expertise

Technology & Engineering - Technology

Sector of Economy

Technology

Born

May 22, 1984 - 40 years ago

CEO of Asana for

2 years 7 months (Sep 2022 - Present)

Previous Experience

Co-founder of Facebook, Co-founder of Asana

Rivals

Competitors/colleagues of Dustin Moskovitz

P

Jennifer Tejada

CEO of PagerDuty

2023 Compensation

Stock

$7.50M

Salary

$600.00K

Bonus

$297.36K

Other

$14.55K

Total Holdings

$22.20M

D

Allan Thygesen

CEO of DocuSign

2023 Compensation

Stock

$0.00

Salary

$1.00M

Bonus

$0.00

Other

$18.54K

Total Holdings

$13.98M

Z

Jay Chaudhry

Founder and CEO of Zscaler

2022 Compensation

Stock

$41.51M

Salary

$23.66K

Bonus

$0.00

Other

$0.00

Total Holdings

$513.27M

C

Matthew Prince

Founder and CEO of Cloudflare, Inc.

2023 Compensation

Stock

$18.33M

Salary

$400.00K

Bonus

$0.00

Other

$783.96K

Total Holdings

$51.04M

H

Yamini Rangan

CEO of HubSpot

2023 Compensation

Stock

$0.00

Salary

$80.00K

Bonus

$0.00

Other

$145.17K

Total Holdings

$44.99M

Holdings

See how much did Dustin Moskovitz make over time.

Dustin Moskovitz has significant holdings in Asana, Inc., where he places most of his wealth. Since the company's founding, his investments have been linked closely to Asana's success. Over the years, Moskovitz chose not to take additional stock awards or...

Dustin Moskovitz has significant holdings in Asana, Inc., where he places most of his wealth. Since the company's founding, his investments have been linked closely to Asana's success. Over the years, Moskovitz chose not to take additional stock awards or bonuses, reaffirming his strategy to rely on his substantial ownership stake in Asana. His commitment to the company is clear, as he maintains all his focus on driving value for stockholders. This reflects a classic case of 'skin in the game' where he prefers to be invested in the company's growth rather than cashing in through other forms of compensation. The fluctuations in Asana’s stock price have mirrored the company’s journey, making his position financially sensitive but strategically sound.

Mar 18, 2025

A

shares

ASAN @ $14.01

Total Stock Sold

$25.92M

ASAN

$25.92M

900,000 ASAN shares

What if they kept their stock?

If Dustin Moskovitz didn't sell their stock, today they would have:
Extra ASAN900,000 shares worth $25.92M.
This is 0% and $0.00 less than what they got when they sold the stock.

Insider Trading

See recent insider trades of Dustin Moskovitz.

ASAN

$4.15M

ASAN at $17.50/share

Nov 1, 2023

Purchase

ASAN

$2.16M

ASAN at $17.50/share

Oct 23, 2023

Purchase

ASAN

$5.30M

ASAN at $18.93/share

Oct 16, 2023

Purchase

ASAN

$6.32M

ASAN at $18.16/share

Oct 12, 2023

Purchase

ASAN

$5.12M

ASAN at $18.07/share

Oct 10, 2023

Purchase

ASAN

$17.79M

ASAN at $17.53/share

Oct 3, 2023

Purchase

ASAN

$11.95M

ASAN at $17.99/share

Sep 27, 2023

Purchase

ASAN

$17.44M

ASAN at $17.19/share

Sep 25, 2023

Purchase

ASAN

$18.31M

ASAN at $18.04/share

Sep 18, 2023

Purchase

ASAN

$11.21M

ASAN at $20.21/share

Sep 8, 2023

Purchase

Compensation History

See how much did Dustin Moskovitz make over time.

In 2023, Dustin Moskovitz reported a total compensation of just $1. This decision shows his unique compensation philosophy where he deliberately chooses to forgo traditional executive pay, opting instead to align his financial success with Asana’s long-term performance. Since his time in leadership, he has not taken bonuses, stock options, or additional compensations, which sets a rare precedent among CEOs. His approach emphasizes a focus on value creation rather than short-term financial gains, hinting at his commitment to the company’s future. This way, his performance metrics are directly tied to the company's health rather than personal enrichment. His $1 salary is a powerful statement of purpose and dedication, aimed at driving Asana to thrive in competitive markets.

Year

2023

Total Compensation

$1.00

Salary

$1.00

Board Justification

The compensation philosophy emphasizes alignment with long-term stockholder value, with the CEO's significant ownership position serving as a strong incentive.

Bonus

$0.00

Board Justification

Dustin Moskovitz requested no cash or equity compensation except for an annual base salary of $1.

Other

$0.00

Board Justification

No other compensation was provided to the CEO in 2023.

Restricted Stock

$0.00(0 N/A)

Board Justification

No stock was granted or vested in 2023 as per the request of the CEO.

Performance Metrics

The CEO's compensation is aligned with the company's performance and stockholder interests.

Other Asana CEOs

Here are other CEOs of Asana

Anna Binder

Ex-CEO of Asana

January 2020 - September 2022